Home > Marketing Management > Vol 6 No 2 December 2018

Volume 6 Issue 2
December 2018

Marketing Management Strategies in Credit Cooperatives in Brazil Adriano Dias de Carvalho, Gilberto Aparecido Prataviera Journal of Marketing Management, 6(2), pp. 1-9
DOI: 10.15640/jmm.v6n2a1      URL: http://dx.doi.org/10.15640/jmm.v6n2a1
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Experiential Value affects Purchase Intentions for Online-to-Offline Goods: Consumer Feedback as a Mediator Chi-Hui Chiang Journal of Marketing Management, 6(2), pp. 10-24
DOI: 10.15640/jmm.v6n2a2      URL: http://dx.doi.org/10.15640/jmm.v6n2a2
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Link between Satisfaction and Customer Loyalty in the Insurance Industry: Moderating Effect of Trust and Commitment Youba Minta Journal of Marketing Management, 6(2), pp. 25-33
DOI: 10.15640/jmm.v6n2a3      URL: http://dx.doi.org/10.15640/jmm.v6n2a3
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Trends in Higher Education Financing: Evidence of Dwindling Government Supports and a Case for the Aggressive Marketing of Higher Education Programs Using the 9 P�s of Marketing Taiwo O. Soetan Journal of Marketing Management, 6(2), pp. 34-43
DOI: 10.15640/jmm.v6n2a4      URL: http://dx.doi.org/10.15640/jmm.v6n2a4
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Marketing in the New Times Dr. Edmir Kuazaqui Journal of Marketing Management, 6(2), pp. 44-48
DOI: 10.15640/jmm.v6n2a5      URL: http://dx.doi.org/10.15640/jmm.v6n2a5
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