Journal of Marketing Management

Education, Educational Services and their Quality
Zaid Yaseen Saud AL_Dulaimi, Ph.D

Abstract
At the global level, education is seen as the main factor of sustainable economic, social and human development. In this regard, education is the fundamental element structuring the capacity and development skills through obtaining qualification, technological progress, and the ability to harness human resources of a country. University education represents a clear investment in human resources and high quality educational processes and services are of great importance to the development of cultural, social and economic status of any country. Therefore, anywhere in the world, university education is regarded as one of the most important factors that influence the development of a highly skilled workforce, which will constitute the engine of economic, social and cultural development of any nation. The paper addresses the issues of educational services and their specific quality, providing an overview on the literature dedicated to the matters.

Full Text: PDF     DOI: 10.15640/jmm.v4n1a6